YouTube SEO Tips

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YouTube a crucial platform to promote your content. While YouTube SEO tips will boost your video to rank higher on YouTube search pages, it will also promote your content in suggested video sections.

Here are some crucial and proven steps that will surely rank you higher on search engines.

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1. Do your Keyword and keyphrase research properly

Your mind is the first tool that generates some general words and phrases. You can also use the below tools: 1. Google Keyword Planner 2. Tube Buddy 3. Wordstream`s Free Keyword Tool 4. Semrush

2. Write your title with keyphrases

You can use keyword explorer in Tube Buddy to do check some videos listed against a keyphrase. This will surely give you a good idea about how your competitors are writing their titles to get more views and what are common key phrases being used.

3. Structure your video description

The structure is very important when you are writing a description: 1. First paragraph of the video must include keyphrases and keywords. It must include atleast once the same keyphrase that was in the title of the video. 2. Try to mention someone in your video. 3. Use relevant hashtags. Don`t over use these. 10 to 12 are enough. 4. Include tags in your video.

4. Save your video file with Keyword in it

The algorithm reads it all. Even before you enter the description, it reads the name of your video file. It may not be the deciding factor for indexing purposes, but it surely triggers algo to push your video for focused keywords

5. Optimize your video with tags and hashtags

Hashtags on social media help system to find people interested in similar topics. Same with users too. It helps them to find relevant content related to that hashtag. You can use related hashtags in your video description to attract more viewers. On the other hand, when you scroll down, you will find a tags section where you need to enter keywords and key phrases related to your content.

6. Do choose relevant language but use of date is conditional

When you choose the language of your video, you actually let the search engine know that what language the video actually is. On the other hand, dates must be only for date-relevant videos such as news, sports, events, etc.

7. Select related category

You should choose the right category for your video. For example, cooking and recipe videos come under the How-to and style category. If you choose the right category, you are in the right audience segment too.

8. Customize thumbnail for more clicks

CTR (Click-through rate) is the most important factor when it comes to SEO. Suppose you did SEO right, someone searches for your focused keyword and finds your video in the result list. Now your thumbnail must be smart enough that motivate users to click on the video. This way you get high CTR.

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