YouTube has listed its top trending videos and creators of 2022, which provides online entertainment’s interesting overview. We will cover YouTube’s List of top Creators in 2022.
Beginning with the most viewed clips, gaming legend Technoblade posted the top video, where in his father shares Technoblade’s farewell message that was composed by him before his passing away due to cancer.
Technoblade’s last upload has over 87 million views, which is an indication of the creator’s influence within the broader gaming community.
The second most viewed clip was of traditional celebrity Will Smith’s outrageous confrontation with Chris Rock at the Oscars, followed by one more gaming streamer, Dream, and his face reveals clip.
YouTube’s top performer’s display is once again influenced by the online gaming culture, with most of the top channels and clips having links to gaming trends.
Prank videos that are prominent are possibly a more concerning trend and lead to harm. The Super Bowl halftime show also makes the top 10 list.
Among top creators, the No. 1 position is claimed by MrBeast for a third consecutive year.
US Top Creators
- MrBeast (114M subs)
- NichLmao (18.7 subs)
- Airrack (10.7M subs)
- Ryan Trahan (11.1M subs)
- Isaiah Photo (8M subs)
- Brent Rivera (22.3M subs)
- Dan Rhodes (18.8M subs)
- Luke Davidson (9.31M subs)
- CoryxKenshin (15M subs)
- Ian Boggs (8.07M subs)
Top 10 YouTube Creators in India
- CarryMinati with 36+ million subscribers
- Total Gaming 32.9 million
- Ashish Chanchlani Vines with 28.4 million
- Techno Gamerz with 27.4 million
- Round2Hell 26.8+ million subscribers
- Mr Indian Hacker 28.8 million Subscribers
- BB ki Vines 25.6 Million Subscribers
- Sandeep Maheshwari 25.5 million Subscribers
- Amit Badana 24.1 million Subscribers
- Technical Guruji 22.5 million Subscribers
Breakout Creators
Putting a fresh spin on Minecraft trends and finding humor in pop culture hits, Breakout creators are finding their way to focus on shorts.
- NichLmao (18.7 subs)
- Airrack (10.7M subs)
- Jooj Natu ENG (6.03M subs)
- Shangerdanger (4.03M subs)
- David The Baker (2.47M subs)
- Kat (5.2M subs)
- Dayta (4.39M subs)
- Devin Caherly Shorts (3.61M subs)
- MDMotivator (4.17M subs)
- Charles Brockman III (TheOnly CB3) (2.41M subs)
From a creative perspective, it is an interesting overview of the year. However, it’s tough to identify and apply the approach of these top-performing stars.
Gaming creators focusing on gaming, MrBeast’s viral traction is generated by performing expensive trends.
Top-performing ads of the year:
Global Top Ads
- Amazon (US)
- Telecom Egypt (Egypt)
- Clash of Clans (US)
- Apple (US)
- Hyundai Worldwide (US)
- Imagine Your Korea (Korea)
- HBO Max (US)
- Netflix (US)
- Chevrolet Brasil (Brazil)
- Squarespace (US)
This helps marketers with a more specific perspective of how other brands use promotional clips to gain more traction. This is, however hard for small creators as most of them are big-budget productions and celebrity-led.
Among the top ten ads, two ads feature K-pop megaband BTS with others having stars like Scarlett Johannsson and Zendaya.
However, that doesn’t mean that creativity can’t win out.
Telecom Egypt, second on the above list focuses on bright colors and music to sell the brand messages.
Certainly, to see the latest trends that top creators use, check out YouTube shorts and TikTok for creative inspiration.
Do check YouTube’s 2022 year in review here.
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