Datalytic came to Paze with a name and an idea. They wanted to launch courses related to data science and wanted a smart, simple and digital-first solution. We designed a breakthrough strategy, brand identity and website design to attract more candidates.

The Challenge

While Datalytic team had an idea, they were doubtful about what represents their courses and how they are going to increase reach. 

Our Approach

We first checked what data is actually explained on various platforms. It is said that data is a collective of facts and statistic together. So, we assumed dots to be facts & statistic and collected it to represent two letters, D and L with text using modern serif font type.

Designed Website and started Educational E-Commerce

When we started designing the website, we were pretty clear that it is going to sell courses. So that once we drive the customer to the website, they can easily apply and pay fees. We used woo-commerce for the same and designed a complete educational eCommerce website where prospects could explore all courses, apply coupons and easily enroll them self.